World Trademark Review (WTR): Brand Protection Online

Fish’s Kristen McCallion, a Principal and Chair of the firm’s Copyright Group, will be a panelist on the Futureproofing Your Online Brand Protection Strategy panel at World Trademark Review’s (WTR) Brand Protection Online event, March 5, in Chicago, IL. Fish is also a proud sponsor of this CLE accredited event. Panel details are below.

With experts presenting and attending from an array of leading brands and industries, attendees will hear unmissable insights, access best practices, network with a wide variety of industry experts, and have a unique opportunity to discuss cutting-edge strategies.

Futureproofing Your Online Brand Protection Strategy
9:15 - 10:30AM

The constant evolution of the online and technological environments creates countless opportunities for brands from new online marketplaces to expanded customer bases. At the same time, counterfeiters and infringers are quick to capitalise on the same openings. Therefore, brand protection strategies cannot afford to stand still.

• Identifying future risks and opportunities, and how to react now
• Assessing the threat level for different industries and environments
• Managing resources and appraising the need for external support
• Demonstrating the value of online brand protection to the business

Moderator: Andre Oliveria, Head, Legal Issues Department, Daniel Law

Panelists:

• Jay Burgett, Global Trademark Attorney, Wrigley
• David Cooper, Vice President, MarkMonitor
• Kristen McCallion, Principal, Fish & Richardson
• Renee Reuter, IP Counsel, Enterprise Holdings

To learn more, click here.

Tuesday, March 5, 2019
8:00AM – 5:15PM CT
Summit Chicago
205 N Michigan Ave., Chicago, IL